Carmelo Anthony’s $500K Bet: How He Helped Bring Mophie to iPhones

Strap in, folks, because you’re about to experience the captivating tale of basketball superstar Carmelo Anthony’s superb investment game – a slam dunk success story that’s not to be missed!

The action kicks off back in 2006 when two entrepreneurial dynamos, Daniel Huang and Shawn Dougherty, threw $250,000 from their own pockets into their brainchild, mStation. Their mission? They wanted to craft grade-A speakers and cases for iPods and MP3 wizards, and boy, were they on the ball!

In their rookie year, the duo managed to turn over $1 million worth of revenue. A staggering amount to be sure and it’s not surprising that most of it flew in from North America—their gear was high-quality stuff. But the plot thickens—the dynamic founders had a secret weapon up their sleeves: none other than NBA star, Carmelo Anthony.

Enter, the ‘Carmelo Anthony Effect’. In 2007, Huang and Dougherty teamed up with Mophie, who introduced the original portable battery for iPhones. Talk about a power play! Riding along with Anthony’s star power, Mophie’s revenue rocketed—you read it right, it blasted from $2.6 million in 2008 to a whopping $200 million by 2013. Forbes even suggested they might hit the big billion in just another five years.

Let’s step back and appreciate the takeaway here, folks. This isn’t just about the juice (literal and figurative) that Anthony’s star power added to the emerging brand. It’s about the movers, the shakers, and innovators making a difference. Mophie’s success expanded their reach, bringing cutting-edge, life-changing tech to over 60 countries, enriching and improving lives.

No doubt about it, the ‘Carmelo Anthony Effect’ has given us a game-changing lesson in investing—one that brings innovation and service to communities world-wide. So here’s to those who dare to be different—those willing to take the shot. They’re the true game-changers in tech…and in life.